Customer Case Study: Orange Romania

YOXO: An App-Based Service for Digital Natives

Orange Romania operates in a highly competitive market and targets a growing segment of young, cost-conscious consumers who prefer a contact-free, all-digital experience. ​

YOXO Delivers Results​

9 out of 10

customers recommend YOXO​

3x growth

delivered by YOXO compared to non-digital channels​

66% higher NPS

than industry average​

100% increase

in customer base in Q4 2023 alone​

Orange Romania’s Self-Sufficiency: Operating a Digital Stack​

  • Assembled an experienced team to lead the deployment with minimal guidance from the MATRIXX team​
  • Completed comprehensive training for operations, installation, integration and pricing configuration​
  • Deploy annual upgrades to the MATRIXX platform with only Orange Romania’s team, their expertise and release notes​
  • Deliver new products and plans to the business in days and weeks, much faster than legacy month- and year-long cycles ​

How MATRIXX Enables Orange Romania’s Self-Sufficiency​

API-Based Integration

Allows IT components and network systems to be added quickly without heavy systems integration

Click-Not-Code

Product configuration of business rules and use cases eliminates customization

Out-of-the-Box Use Cases

The commercial teams can quickly select from building blocks to create a differentiated proposition

Orange Romania Controls Their Own Destiny with MATRIXX

The Orange Romania Billing Development and Operations Team were trained, took the lead on the initial deployment and are now fully self-sufficient in their MATRIXX operations.

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